From Cloud Migration to Profit Creation: How CSP Indirect Resellers Turn Purpose into Profit in FY26

04 December 2025

The Shift from Selling Licences to Building Legacy

Last year’s cloud surge was about migration. This year, it is about monetisation.
Across Africa, CSP Indirect Resellers have already begun helping nonprofits and education institutions modernise their systems through Microsoft 365, Dynamics 365 Business Central Online, and Power Platform. The next step is not simply maintaining those workloads but turning them into a sustainable business model.

Microsoft’s FY26 incentives, combined with new purpose-sector pricing, create the most profitable environment CSP partners have ever operated in. Resellers that understand how to package solutions, align funding, and position themselves as long-term advisors will not just sell software. They will build predictable, compounding revenue streams.

The New Profit Model Behind Purpose

In the on-prem world, revenue ended the day the invoice was paid. In the cloud world, every seat, workload, and usage metric compounds value over time.

The shift from transaction to subscription means three things for CSP Indirect Resellers.
First, recurring revenue replaces one-off sales. Each licence renewal and every additional workload builds monthly cash flow.
Second, customer retention rises dramatically. Nonprofits and schools that adopt cloud services stay for the long term because their digital ecosystem becomes mission-critical.
Third, incentive income grows in proportion to customer success. The more they use, the more partners earn through Microsoft Commerce Incentives and consumption-based rewards.

This is the moment to build what every reseller once dreamed of: steady annuity revenue that increases without constant prospecting.

Packaging for Impact and Profit

The most successful CSP partners are not selling individual licences. They are selling outcomes.

For the nonprofit and education sectors, bundled solutions outperform single-product sales. A well-structured offer might combine
• Dynamics 365 Business Central Online for financial transparency
• Microsoft 365 Business Premium for productivity and security
• Power Platform for automation and reporting
• Copilot for AI-enabled insight
• Azure Credits for scalability

This kind of packaging converts a technical discussion into a mission-aligned one. Instead of pitching “ERP migration,” you are offering “financial transparency for donor accountability.” Instead of selling Power Apps, you are enabling “automated grant management.”

Partners who frame their cloud solutions in the language of outcomes see faster approvals, easier renewals, and higher margins.

Leverage the Incentives That Already Exist

FY26 introduces stronger financial levers than any previous fiscal year.
CSP partners can now claim up to ten per cent rebates on Annual Contract Revenue through Microsoft Commerce Incentives. Copilot Accelerate funding provides reimbursement for AI workshops and proof-of-concept projects. Deployment Accelerator funds cover implementation costs for qualified migrations.

4Sight Dynamics Africa helps partners navigate these programs, track eligibility, and align claims to maximise rebate recovery. When managed correctly, incentives can fund marketing, subsidise customer pilots, and offset project overheads.

Smart partners reinvest those funds. Rather than treating rebates as bonus income, they channel them into building a bigger pipeline.

From Reseller to Advisor

The CSP model is not just a financial evolution. It is a role transformation.
Customers no longer need licence brokers. They need strategic guides who understand governance, compliance, and digital adoption.

A trusted CSP advisor does more than quote SKUs. They map the organisation’s processes, identify manual pain points, and translate those needs into cloud architecture. This advisory approach unlocks new service revenue across workshops, training, and managed support.

Resellers who master this shift differentiate themselves immediately. In a market saturated with license sellers, advisory partners become indispensable.

Recurring Revenue in Practice

To illustrate how this translates into profit, consider a mid-sized nonprofit with 150 users migrating from NAV 2017 on-prem.

  • Annual Enhancement Plan cost: roughly 20 per cent of perpetual value, with no innovation added
    • Migration to Business Central Online: stable monthly cost, automatic upgrades, AI capabilities included
    • Partner revenue: recurring licence margin plus incentive rebate plus managed service retainer

The reseller who delivers the migration now earns a steady monthly income for support, Power Platform automation, and Copilot training. Over three years, the total revenue far exceeds what a one-time on-prem sale could generate.

Power Platform as the Growth Engine

Every Business Central or Microsoft 365 customer already owns the foundation of Power Platform. Activating it is the simplest way to expand revenue without new licensing costs for the client.

Start small: automate donor reporting, digitise forms, or build a volunteer-hours app. Each low-code solution strengthens the customer relationship and opens a new billing line for the partner.

The more the customer builds, the deeper they are anchored in your ecosystem. That stickiness drives higher lifetime value and near-zero churn.

AI and Copilot: The Next Differentiator

Artificial intelligence is not a future concept. It is the defining profitability driver of FY26.
Copilot in Dynamics 365 and Microsoft 365 gives nonprofits predictive insight into cash flow, donations, and project impact. For educators, it automates grading, reporting, and classroom management.

For partners, AI adoption means service revenue. Every Copilot activation requires setup, governance, and training. Resellers who invest early in AI Business Solutions certification will be first in line for the next wave of partner incentives.

4Sight Dynamics Africa: The Partner Advantage

4Sight’s role is to simplify complexity so that CSP Indirect Resellers can focus on growth.
We assist with pricing guidance, rebate management, marketing funding, and eligibility verification for nonprofit and education programs. Our goal is to help every partner move from short-term sales to sustainable recurring income while accelerating impact in the communities they serve.

With Microsoft Elevate support and regional SureStep ambassador alignment, partners receive direct access to enablement resources and coaching that turn strategy into execution.

Practical Next Steps for FY26

  1. Review your customer base and identify all active Enhancement Plan clients ready for a SaaS discussion.
  2. Build packaged offers around Business Central Online, Microsoft 365 Business Premium, and Power Platform with optional Copilot integration.
  3. Engage 4Sight to align your rebate and funding roadmap before customer launch.
  4. Run pilot programs using Copilot Accelerate funds to demonstrate measurable ROI.
  5. Transition to advisory billing models that include workshops, automation services, and managed support.

These steps convert the theoretical opportunity into tangible monthly revenue.

The Bottom Line

The cloud migration wave created momentum. FY26 is where that momentum becomes margin.
Partners that master packaging, funding, and advisory engagement will grow faster than those that focus only on transactions.

Microsoft has built the incentives. 4Sight Dynamics Africa provides the framework. The opportunity now rests with the CSP Indirect Reseller ready to combine purpose and profit.

The partners who align early will not just participate in Africa’s nonprofit and education transformation. They will lead it.

For more information, please contact This email address is being protected from spambots. You need JavaScript enabled to view it.

Blog Banner Salomay Gower

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