Exploring how Microsoft Partners should leverage AI to facilitate Customer Transformation

06 February 2024

A I has transformed the way we conduct business in many impactful ways. Some worry about the safety aspect of AI and how the use of Generate Pretrained Models and Large Language Models are being used to build new foundations and others celebrate the effectiveness and impact it has on their productivity and business revenue.

On the flipside, no matter what the fear, no matter what business model is being used, customers and Microsoft partners will benefit from this transformation. Many have already leveraged from AI by monetizing the technology and thus creating new ways for opportunities to fill their pipeline. The main objective for most is to deliver better customer outcomes by addressing their core problems in any industry and building on solutions by leveraging from AI.

Let us have a look at how some partners are driving business value from adding AI into their own solutions:

Modernizing Legacy Systems and unlocking data

While researching, I found a company that has been working with customers across multiple industries to drive actionable insights with analytics and AI solutions.

This specific company helps medical device manufacturers improve its products and services by using data and machine learning. They use these technologies to monitor and fix manufacturing equipment, assign technical service staff as needed, and collect and analyze customer feedback and complaints to find ways to enhance the products. A similar company wanted to optimize prices on meal offerings in its cafeterias at different locations to create a pricing recommendation engine that uses machine learning.

To help these and other clients adopt updated digital technology, Microsoft AI, Azure, and the Microsoft portfolio of data and analytics products, including SQL Server and Power BI was used to build the solution which forms part of Microsoft’s flagship solutions.

Using AI to streamline the process of auditing services

Microsoft AI is the driving force behind one of the biggest auditing firm’s digital transformation and intelligent automation services. They have used AI technology to simplify payroll queries, potentially answering more than 80% of them and reducing the costs of resolving them by more than half. They have also automated over 250 processes globally with Microsoft's AI tools, saving around 2 million hours of human work annually and enhancing quality and accuracy.

This firm adheres to three key principles when applying any automation technology: liberate resources, support decision making, and augment human capabilities rather than supplant them. They have assisted various clients from public and private sectors to use AI solutions for their business challenges, such as creating a national AI strategy for the Government organizations.

Empower partners to work on modernized solutions using AI

Microsoft AI technology enables partners to create solutions that improve workflows and processes, enhance productivity and efficiency, and generate new revenue streams. These solutions help customers tackle challenges in various industries.

If you have expertise in building and deploying solutions with Microsoft Azure AI, you can benefit from earning the Build and Modernize AI Apps with Microsoft Azure specialization. Microsoft also announced a threefold increase in its investment to expand and improve Azure Migrate and Modernize, as well as the launch of Azure Innovate. These resources can be obtained by contacting your Surestep Ambassador at This email address is being protected from spambots. You need JavaScript enabled to view it. and learn how Azure Innovate can assist you in every step of developing AI solutions, from planning to deployment.

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