Figjam - Salesforce Automation

FIGJAM is a leading sales mobility and field-force automation platform to empower African manufacturers and distributors. Founded in 2013, the solution addresses core challenges such as fragmented communication, limited technology tools, and the absence of real-time market data across formal and informal marketplaces.

Designed for productivity, FIGJAM provides traceability, accountability, efficient routes to market, and improved operational visibility. Its modular system includes Sales Force Automation (SFA), Van Sales, Business Intelligence, Integrations, and Data as a Service. The platform delivers measurable results — including an 87% drop in stock-take errors, 60% productivity gains, and over 1 million orders processed.

Operating in 12 African countries, FIGJAM supports more than 8 million activities, 3 million field displays, and 10 million order lines. Through intuitive dashboards and offline functionality, users gain actionable insights for compliance, efficiency, and profit growth. The system integrates seamlessly with major ERPs such as SAP Business One, Dynamics 365 Business Central, Sage, Xero, and QuickBooks, ensuring synchronized pricing and real-time invoicing.

Future developments include BI enhancements, lot tracking, and delivery management, further strengthening FIGJAM’s role in Africa’s digital transformation. FIGJAM enables businesses to work smarter, sell faster, and achieve sustainable growth.

Integrates with

Dynamics 365 Finance and Operations | Dynamics 365 Business Central | Sage X3 | Sage 300 | Sage 200 | Sage Intacct | Other